SEO for your trade / Plumbers
SEO for plumbers: a free blog plan and site check
Check your plumbing company website against the eight basics Google needs, then get eight blog topics plumbers’ customers actually search. No AI, no sign-up, no cost.
What we found for plumbers
- “seo for plumbers” is searched about 480 times a month in the US, and “marketing for plumbers” about 90; “google business profile for plumbers” about 390.
- 4 of 4 plumber websites we checked give Google their business details as structured data.
- 2 of 4 have a blog, and 0 of 4 published something in the last 45 days.
- 2 of 4 have a search description on the home page, and on average they had 6 of 8 basics in place.
- They run on: Other or custom (2), Webflow (1), WordPress (1).
Monthly US Google searches, DataForSEO, October 2026. Website findings: 4 independent plumbing company websites in Columbus, Ohio, found by a plain web search and checked on October 2026 with the tool on this page. No business is named.
The blog plan for plumbers
Eight articles that answer what your customers search, in the order we’d publish them.
- Tankless vs tank water heaters: cost, lifespan and fit for your homeAnswers searches like “tankless vs tank water heater”
- What to do when a pipe bursts, before the plumber arrivesAnswers searches like “what to do when a pipe bursts”
- Why your drain keeps clogging, and when it is the sewer lineAnswers searches like “why does my drain keep clogging”
- How long water heaters last, and signs yours is failingAnswers searches like “how long do water heaters last”
- Sewer camera inspections: what they find and when to get oneAnswers searches like “sewer camera inspection”
- Low water pressure in the whole house: common causesAnswers searches like “low water pressure whole house”
- Is your sump pump ready? A pre-storm checklistAnswers searches like “sump pump maintenance”
- Repiping a house: signs you need it and what it involvesAnswers searches like “signs you need to repipe your house”
Questions plumbers ask us
Is SEO worth it for a plumber?
Emergency calls mostly go through map results and ads, but larger jobs such as water heaters, repiping and sewer lines are researched first. Clear articles about those jobs bring better-qualified calls.
What should a plumbing company blog about?
What to do in an emergency before you arrive, how to choose a water heater, warning signs of bigger problems, and how pricing works for common jobs.
Do plumbing articles need local details?
They help: water hardness, freeze risk, older housing stock and local permit rules make an article genuinely local instead of generic.
Will articles help my Google Business Profile?
Indirectly. Your profile ranks in maps on its own signals; a useful website with clear service pages and articles supports it and gives people more reasons to choose you.
What does the free check look at?
Website basics (security, title, description, structured data, sitemap) and blog freshness, plus eight topics homeowners search about plumbing problems and upgrades.