SEO for your trade / Cleaning companies
SEO for cleaning companies: a free blog plan and site check
Check your cleaning company website against the eight basics Google needs, then get eight blog topics cleaning companies’ customers actually search. No AI, no sign-up, no cost.
What we found for cleaning companies
- “seo for cleaning companies” is searched about 170 times a month in the US, and “marketing for cleaning companies” about 70.
- 3 of 4 cleaning company websites we checked give Google their business details as structured data.
- 3 of 4 have a blog, and 3 of 4 published something in the last 45 days; the typical newest post was 0 days old.
- 3 of 4 have a search description on the home page, and on average they had 7 of 8 basics in place.
- They run on: Other or custom (1), Squarespace (1), WordPress (2).
Monthly US Google searches, DataForSEO, October 2026. Website findings: 4 independent cleaning company websites in Seattle, found by a plain web search and checked on October 2026 with the tool on this page. No business is named.
The blog plan for cleaning companies
Eight articles that answer what your customers search, in the order we’d publish them.
- Deep cleaning vs regular cleaning: what is included in eachAnswers searches like “deep cleaning vs regular cleaning”
- Move-out cleaning checklist that helps get your deposit backAnswers searches like “move out cleaning checklist”
- How often to schedule a house cleaning, by householdAnswers searches like “how often should you have your house cleaned”
- What to expect from a first cleaning visitAnswers searches like “what to expect from house cleaning service”
- Should you tip house cleaners? What is customaryAnswers searches like “should you tip house cleaners”
- Green cleaning: what “non-toxic” products actually meanAnswers searches like “non toxic cleaning products”
- How to prepare your home before the cleaners arriveAnswers searches like “how to prepare for house cleaners”
- Office cleaning schedules for small businessesAnswers searches like “office cleaning schedule”
Questions cleaning companies ask us
Is SEO worth it for a cleaning company?
People compare cleaners carefully because they are letting someone into their home. Clear answers about what is included, pricing factors and trust (insurance, background checks) help them choose you.
What should a cleaning company blog about?
Checklists (move-out, deep clean), what each service includes, how often to book, how to prepare, and what your trust and safety practices are.
Should I write about pricing?
Explain what affects price (size, condition, frequency, add-ons) and publish real starting prices only if you want them shown.
Do checklists really rank?
Practical checklists are among the most searched cleaning topics because people use them. A good one gets bookmarked and shared, which helps.
What does the free check look at?
Website basics (security, title, description, structured data, sitemap) and blog freshness, plus eight cleaning topics customers search.